Bailey Nelson’s response to COVID-19

Updated: Thursday 6th August 2020 for Victoria Stores 

As you may already be aware, the Victoria Government has recently announced Level 4 restrictions for the Melbourne Metropolitan areas coming into effect at 11:59pm today. Our focus over the coming weeks will be to continue to offer the high level of service we pride ourselves on, while prioritising the health and safety of our customers, patients and team members at the same time. 

All our stores across Victoria will remain open at this time, with increased cleaning and sanitising schedules of our store spaces and optometry equipment. All stores are operating on reduced trading times and days, please refer to our website or google for our latest trading information.

As a healthcare provider, we rigorously adhere to the highest levels of sanitisation. We would like to assure you, our customers and patients, of our commitment to providing you a safe and healthy environment when you visit us. 

Eye tests are available to book online or in-store with a friendly optometrist, and our passionate teams will be available as always to help you in choosing your glasses and looking after your eye health with top quality care.  


Recent & future purchases: If you have recently purchased glasses or contact lenses and are waiting for them to arrive into one of our Melbourne stores, our team will contact you to organise delivery direct to your home, free of charge. Alternatively they can support contactless click and collect if delivery is not an option


Customer Care Support:  Our retail and optometry team in our Melbourne stores are ready to answer any questions you may have either in person, over the phone or via email.  You can also connect with our central support team via email at


We are deeply committed to the health and wellbeing of our customers, patients and team, and look forward to continuing to provide the best quality eye care in a safe and clean store environment while the current situation plays out. We will keep you updated on any changes to our operations as the situation continues to evolve.



Updated for all states apart from Victoria: Thursday 14th May 2020

Following official guidelines, we are excited to be able to safely welcome you back into  some of our locations across Australia during limited trading hours and services.

As always, the safety of our customers and staff is our number one priority, so we are putting in additional processes and will be operating our stores differently than usual to ensure cleanliness and social distancing measures are observed at all times. Due to the ever changing circumstances our processes may change weekly, we will update this page as often as necessary.  

Days and hours will differ between stores so please check the respective store pages or Google listing for updated hours before visiting. You can make an appointment for optometry services using our online booking system here.  

From 4 May, we are introducing the following measures into our store operations: 

  • All customers will be subject to screening either in person or over the phone prior to appointments
  • There will be a  limit to the number of people allowed in store at one time. Staff and customers will continue to stay 1.5m or more apart.
  • Hand sanitiser will be available at the entry to all our stores
  • We will have non-contact infrared thermometers available for optometrists to pre-screen patients
  • Adequate time built in between appointments for cleaning equipment and rooms
  • We will be cashless for hygiene purposes


We are now also offering a full range of eye exams as per recent guidelines from the Optometry Association of Australia.